24th Annual VonSteuben Germanfest

24th Annual VonSteuben Germanfest

 

Sullivan County of New York is renowned for its spectacular scenic views and brilliant red, yellow, and orange foliage colors. It is the home to a number of great fall events, including (but certainly not limited to) Germanfest.



Despite the nasty weather the Von Steuben Day annual parade and Germanfest began in Yulan as planned on September 13th. Hundreds of folks with children and without showed up for the festival, enjoying never ending pitchers of beer, German food, the music of “Musikverein” and German dancing.


Crafters booths drown the interest of the public and the kids corner was very popular and well attended.

Founded in 1957, the Annual Steuben Parade on Fifth Avenue and an Octoberfest-fest gathering in Central Park have given New Yorkers a chance to celebrate their German-Americanheritage a bit closer to home, the Yulan parade was organazed by volunteer fire companies and sponsored by local businesses to give folks a chance to enjoy German heritage and the colorful change of seasons.

The Fall season just began and we have more events ahead to attend:
Wine Festival at Bethel Woods
•
Oct. 4, 11 a.m.-4 p.m., Bethel Woods Center for the Arts

Craft Beer Festival and Chili Cook-Off at Bethel Woods
•
Oct. 11, noon-4 p.m., Bethel Woods Center for the Arts

TroutoberFest
•
Oct. 11-12, Beaverkill Angler, Roscoe, N.Y.

CashmereSolution - 2018 in numbers

CashmereSolution -  2018  in numbers

After a year of a hibernation I faced a task to bring up Etsy stores as fast as possible.
First I found that Goodle product Data Base Upload is not free any more. I picked few listings and set the budget limit. What I figured out after one week of running google promotion that it didn't stop after reaching the limit and avg. click cost was around $10 each. After 3 months of running Google upload I turned it off -  it's tooooo expensive. The visits/orders ratio is 50/1
In parallel I ran Etsy promotion where I set a custom bid (~avg. $0.10 per listing) and was very pleased with the result. The visits/orders ratio is 124/1 but  traffic is higher.

Almost half of all orders(16 out of 28) came from ads, the rest are from either search or returning customers.

In charts below you can see all numbers.